One Billion Customers

One Billion Customers

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It is well known that with a population of 1.3 billion people, China's market is moving quickly toward surpassing those of North America and Europe combined. Companies from the United States and around the globe are flocking there to buy, sell, manufacture, and create new products. But as former Wall Street Journal China bureau chief turned successful corporate executive James McGregor explains, business in China is conducted with a lot of subterfuge -- nothing is… (más)

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Detalles del Libro  


Editor: Free Press (19 de octubre de 2005)

Format: EPUB

Tamaño del archivo: 346 KB

Protección: DRM

Idioma: Inglés


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